My Experience makes me unique

My Experience makes me unique

My Experience makes me unique

Led product education campaigns for volleyball and basketball, enhancing brand awareness

Contributed to consumer journey mapping to improve the overall app experience
Assisted in developing social media campaigns targeting previously untapped markets
Integrated thesis work into AI-driven marketing initiatives for enhanced engagement

August 2024 - December 2024
Product Marketing Intern
GameChanger by Dick's Sporting Goods

June 2024 - August 2024
Community Intern
GameChanger by Dick's Sporting Goods

Curated a thesis proposal regarding repurposing marketing efforts
Syphered through streams for highlighted clips for social utilization
Built a social impact campaign to be replicated throughout various targeted markets
Pitched a variety of partnerships and features to help elevate GC

Comprehensive support from mentorship matching to grants and reimbursement directly related to the work experience

Participated in networking opportunities and career development sessions to empower participants
Exposed to diverse opportunities across various sectors within the sports tech industry
A supportive community and valuable industry connections

June 2024 - August 2024
2024 Fellow
Women in Sports Tech

Assisted with grassroots marketing and outreach activations at tournaments
Proactively researched groups to help with promotion and potential partnerships
Targeted specific clientele to utilize DistrictE space while supporting Wizards District Gaming
Innovated marketing and outreach strategies through social and event utilization

June 2023 - September 2023
Community Outreach Intern
Wizards District Gaming, Monumental Sports & Entertainment NBA 2K Esports Team

Oversaw two site locations within the DMV area
Coordinated food and clothing distribution to uplift and support families
Held baseball activities to promote youth development and mental wellness
Promoted and fostered community engagement through baseball exposure

June 2023 - August 2023
Site Coordinator
Washington Nationals Youth Baseball Academy

Researched events related to sports in social justice and social impact
Utilized philanthropy's role in PR and CM strategies for grassroots initiatives
Designed a webinar about the Issue of the lack of accessibility to elitist sports
Participated in weekly discussions with professionals in sports and nonprofits

January 2023 - May 2023
2023 Corporate Social Responsibility Fellow
Athletes’ Voices

Managed Wizards Cradle and Kids Club communications and events
Implemented and led the collegiate ambassadors program to support sales and marketing initiatives
Curated the development of Black History Month assets to increase visibility and share knowledge
Led a career panel series targeting eight colleges within the DMV to prioritize the importance of community engagement

August 2022 - May 2023
Marketing Intern
Washington Wizards, Monumental Sports & Entertainment

Developed a market segmentation for utilization in brand strategy
Designed new event proposals for the upcoming 2022-23 season
Revamped preexisting revenue-generating activations
Created a proposal for new potential partnerships

June 2022 - August 2022
2022 NBA HBCU Fellow
National Basketball Association, Washington Wizards

Studied the field of trial consulting
Researched social interactions and the factors that influence them
Analyzed and implemented social psychology through real-life cases
Learning about perception and behavioral studies in groups

July 2021 - August 2021
Summer Scholar Intern
Taylor Trial Consulting

Provided live updates for Washington’s collegiate football games, enhancing real-time engagement
Created engaging content to boost user engagement and expand the network’s following
Monitored press coverage and marketing campaigns to assess their effectiveness and reach
Participated in pre- and post-production activities, gaining hands-on experience in broadcasting

September 2019 - Jan 2020
Social Media and PR Intern
WBGR Sports and Entertainment Network

Researched and assisted with marketing and outreach programming
Contributed to creating recruitment outreach ideas for the organization
Assisted in the review and hiring processes for incoming camp coordinator positions
Updated and tracked communications and registrations for YWCA Youth programs

May 2019 - August 2019
Foundations Community Partnership Intern
YWCA of Bucks County

Education

Bachelor's Degree

Strategic Legal Management Communications with Strategic Legal Management Communications with a Public Relations Concentration and a Business Administration Minor.
2018 - 2021

More Info
Global Sports Management Certificate

2021 - 2022

More Info
Master's of Professional Studies Degree

Sports Industry Management
2022 - 2024

More info